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3 February, 2005

last two nights' winner? Wives

Desperate Housewives broke the records not just once, but twice in Australian's television rating history.

Channel 7 premiered on Monday night (31st Jan 2005), and for the first time in history, reran in the following night (Tuesday night, 1st Feb). Also for the first time in history, 1.1 million viewers watched the repeat, top rated of the channel, and top rated of all the reruns. (The first run had 655,000 viewers).

Susan Mayerthe Van De Kamps

> missing Lois Lane? Housewives premiere tonight
> Wives a winner (News.com.au, February 03, 2005)

From Wives a winner (News.com.au, February 03, 2005):

DESPERATE Housewives has broken records again, with a repeat of the show's first episode winning its timeslot just a day after it was first screened.
In an Australian first, Channel 7 gambled there would be such a huge "water cooler" reaction to the season debut on Monday that it scheduled it again for Tuesday.

An incredible 1.1 million viewers watched the repeat - soundly beating the opposition in its 9.30pm Tuesday slot. And while 655,000 tuned in for the first time, another 463,000 came back for seconds.

Posted by Antony on 3 February 2005 4:22 PM | Desperate Housewives

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